So, what is GDPR? Why its implementation is necessary and why its significance has created a hype which is strong enough to push back the popularity of top technology trends of 2018.
What is GDPR All About?
GDPR or General Data Protection Regulation is an EU attempt to make organization update their user-data protection policy and align it with the users’ interests. The regulation which is mandatory for every business operating within EU and outside the EU, if it impacts the citizens from EEA region, will make it compulsory for companies to take users permission for controlling and processing their data.
Briefly, GDPR is a way to give people more control over their data and give them right to ask for their personal information that organizations have and puts a hefty penalty on organizations that manipulate users’ data without authorization from the concerned entity.
EU was making efforts to bring out a regulation like GDPR from last four years. But, it is going to be implemented at the time when citizens around the world are more concerned about users’ data breach through digital platforms. The recent Cambridge Analytica scandal is the one example of how companies are manipulating personal information of social media users without their knowledge.
What Does GDPR Imply
Broadly, organizations have to do two main things for implementation of GDPR.
- They have to seek the users’ consent for controlling and processing their personal information. And, they also have to share the purpose of doing so. Further, the organization will also have to delete the users’ data once its purpose is over.
- Entities will be bound to reveal all the information they know about users upon their request.
The striking feature of the GDPR is its mechanism for asking the users’ consent for controlling and processing the information. Organizations that keep a record of users’ data have to ensure taking their permission actively. They are not allowed to exploit old methods that come up with pre-ticked opt-out boxes; instead, they have to use a procedure that actively involves users.
Which Businesses Should Worry About GDPR